Privacy Policy

Welcome to LOOKS.

LOOKS (“LOOKS”, “Company”, “we”, “our”, or “us”) values your privacy and is committed to protecting your personal information.

This Privacy Policy explains how we collect, use, disclose, store, and safeguard your information when you access or use the LOOKS website, mobile applications, Business Portal, and other related services (collectively, the “Platform”).

This Privacy Policy applies to

• Customers
• Business Owners
• Business Staff
• Visitors to the Platform

By accessing or using the Platform, you acknowledge that you have read and understood this Privacy Policy.

Depending on how you use LOOKS, we may collect the following categories of information.

Personal Information

This may include

• Full name
• Email address
• Mobile number
• Date of birth (where applicable)
• Gender (optional)
• Profile photograph
• Username
• Password (encrypted)
• Customer preferences

Business Information

For Business Owners we may collect

• Business name
• Business address
• Business location
• Business contact details
• Operating hours
• Services offered
• Pricing
• Staff information
• Business logo
• Business photographs
• Bank account information for settlements
• Tax information where required

Appointment Information

We collect information relating to appointments, including

• Booking date
• Appointment time
• Selected services
• Selected Business Owner
• Appointment history
• Booking status
• Cancellation history
• No-show history
• Payment status

Payment Information

LOOKS facilitates secure online payments.

Depending on the payment method, we may collect

• Transaction ID
• Payment amount
• Payment status
• Payment method
• Refund status

LOOKS does not store complete debit card or credit card numbers on its servers.

Payment processing is handled through authorized payment service providers.

Device Information

When you use LOOKS, we may automatically collect

• Device type
• Device model
• Operating system
• Browser type
• IP address
• Language settings
• Time zone
• Device identifiers

Location Information

With your permission, LOOKS may collect your location to

• Display nearby businesses.
• Improve search results.
• Assist with appointment bookings.
• Verify Business Owner locations.

You may disable location access through your device settings; however, some features may not function correctly.

Usage Information

We may collect information regarding how you interact with the Platform, including:

• Pages visited
• Search history
• Services viewed
• Time spent on pages
• Click behavior
• Session duration
• Device interactions

This information helps us improve our services.

We collect information

• Directly from you.
• When you create an account.
• When you complete your profile.
• When you make a booking.
• When you complete payments.
• When you communicate with customer support.
• Through cookies and similar technologies.
• Through analytics tools.
• Through payment providers.
• Through publicly available business information where permitted by law.

LOOKS uses personal information to

• Create and manage accounts.
• Verify businesses.
• Process bookings.
• Process payments.
• Settle payments with Business Owners.
• Prevent fraud.
• Improve customer experience.
• Personalize recommendations.
• Respond to customer inquiries.
• Send booking confirmations.
• Send appointment reminders.
• Process refunds.
• Improve Platform functionality.
• Maintain security.
• Comply with legal obligations.
• Conduct internal reporting and analytics.

With your consent, LOOKS may send

• Promotional emails
• SMS messages
• Push notifications
• Special offers
• Discount campaigns
• Referral programs
• Product updates
• Marketing newsletters

You may opt out of marketing communications at any time through your account settings or by following the unsubscribe instructions included in the communication.

Service-related notifications, such as booking confirmations or security alerts, may still be sent where necessary.

LOOKS does not sell your personal information.

We may share information only where necessary with

• Registered Business Owners (to fulfill bookings)
• Payment service providers
• Technology service providers
• Cloud hosting providers
• Customer support providers
• Fraud prevention partners
• Legal or regulatory authorities where required by law
• Professional advisers, auditors, or insurers where appropriate

All third parties receiving personal information are expected to protect it in accordance with applicable laws and contractual obligations.

LOOKS uses cookies and similar technologies to

• Maintain user sessions.
• Remember preferences.
• Improve Platform performance.
• Measure analytics.
• Enhance security.
• Deliver personalized content where applicable.

Users may manage cookie preferences through their browser settings. Disabling certain cookies may affect Platform functionality.

LOOKS implements reasonable administrative, technical, and organizational safeguards to protect personal information against unauthorized access, disclosure, alteration, or destruction.

These measures may include

• Encryption of sensitive data.
• Secure Socket Layer (SSL/TLS) communications.
• Access controls.
• Multi-factor authentication where applicable.
• Security monitoring.
• Regular software updates.

While we strive to protect your information, no method of electronic storage or internet transmission is completely secure.

LOOKS retains personal information only for as long as necessary to:

• Provide the Platform.
• Fulfill legal obligations.
• Resolve disputes.
• Prevent fraud.
• Enforce our agreements.
• Maintain business records.

Information may be securely deleted or anonymized once it is no longer required.

Subject to applicable law, you may have the right to

• Access your personal information.
• Correct inaccurate information.
• Update your profile.
• Request deletion of your account.
• Withdraw marketing consent.
• Request a copy of your personal data.
• Object to certain processing activities where permitted by law.

Requests may be submitted through LOOKS Customer Support.

LOOKS is not intended for use by children under the age permitted by applicable law to use the Platform independently.

We do not knowingly collect personal information from children without appropriate authorization where required.

If we become aware that such information has been collected improperly, we will take reasonable steps to remove it.

Where operationally necessary, your information may be processed or stored using secure service providers located outside Pakistan.

LOOKS will implement reasonable safeguards to protect personal information transferred internationally in accordance with applicable laws.

LOOKS may update this Privacy Policy periodically.

Material changes will be communicated through the Platform where appropriate.

Continued use of the Platform following the effective date of the updated Privacy Policy constitutes acceptance of the revised policy.

If you have any questions regarding this Privacy Policy or the handling of your personal information, please contact LOOKS through the official support channels available on the Platform.

Effective Date

This Privacy Policy becomes effective upon publication on the LOOKS Platform and remains in effect until amended or replaced.

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